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Hello and Welcome to Hospitality Property School.

If you are the owner or manager of an independent hotel, resort, inn or bed & breakfast and have asked yourself any of these questions:

  • “How can I get more guests?”
  •  “How can I organize my business so I don’t have to be onsite 24/7?”
  • “How can I find and keep the right employees?”
  •  “How does my hospitality property compare to my competition?

Then the Hospitality Property School is the right place for you.

Feb 12, 2017

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http://keystonehospitalitydevelopment.com/youtube-5-part-video-series/

 

Many hospitality properties are using newsletters as an inexpensive way to market their rate specials, packages, services & local events.

 

Welcome to another edition of hospitality property school.

 

I am your instructor and today I am going to talk about the benefits of a property newsletter.

 

In today’s market, it is important for an independent hotel, resort, inn or bed & breakfast to stay in the mind of previous or potential guests. One way that works and has shown to have high success rates is sending emails. But I don’t mean just regular emails but newsletters.

 

Many hospitality properties are using newsletters as a way to market their rate specials, packages, services and local events.

 

Where do you start?

1. You have to make a plan.

Before you write a word decide on your goals for the newsletter.

Do you want it to?

 Generate Leads

 Get more Email contacts

 Send traffic to your website

 

 

2. What is going to be your content?

Once you have decided on your goal for the newsletter, you have to decide on the content.

 

When starting a new newsletter, I use to drive myself crazy; spending hours looking for material. Now, I let the material find me.

 

 

Here’s what you could do.

 


Continue reading to find out more...

http://www.keystonehospitalitydevelopment.com/khdc035

 

 

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Or email at

info@keystonehospitalitydevelopment.com

 

Log In To Your Free "Hospitality Property Strategy Video Series"

http://keystonehospitalitydevelopment.com/youtube-5-part-video-series/