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Hello and Welcome to Hospitality Property School.

If you are the owner or manager of an independent hotel, resort, inn or bed & breakfast and have asked yourself any of these questions:

  • “How can I get more guests?”
  •  “How can I organize my business so I don’t have to be onsite 24/7?”
  • “How can I find and keep the right employees?”
  •  “How does my hospitality property compare to my competition?

Then the Hospitality Property School is the right place for you.

Aug 6, 2019

Does this story sound familiar?

Visit this post at Keystone HDC to see if this is your story?

Welcome to another edition of hospitality property school.

I am your instructor, Gerry MacPherson.


After spending decades with hospitality property owners and managers I have heard similar stories to the one I am going...

Jul 30, 2019

In lieu of a post this week, I just want to give you a heads up on something coming that we at Keystone HDC, are very excited about.


The release of the brand new


“Your FULL Guide to Owning & Operating a Hospitality Property – Successfully” Book


This book is written for potential and current...

Jul 9, 2019

Do you like getting things for free?

Well, today is your lucky day, I’m giving away free copies of our new ebooks.


If you own or operate or would like to own or operate an independent hotel, resort, inn or bed and breakfast you have the opportunity to get access to a free copy of


How to Open & Operate a Bed...

Jul 2, 2019

Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent.

You need to understand revenue management and I’m here to guide you.



Your guest room is a perishable product.


For this reason, pricing and customer happiness remain an extremely...

Jun 25, 2019

Employees that are motivated, satisfied and have great morale = happy guests = more profit.

Ongoing training and development will help you reach this goal.

Regular training equips your employees with the knowledge and skills that are required to carry out their duties proficiently.


It is not just important for your...